Skip to content
WiFi Marketing Platform

WiFi Marketing That Turns
Guest WiFi Into Repeat Customers

Your guests already connect to your WiFi. A WiFi marketing platform turns that moment into a contactable customer list, then runs the emails and Google Review requests that bring people back. VoqadoWiFi does it on TP-Link Omada and Ubiquiti UniFi, with published pricing and a free tier.

What Is WiFi Marketing?

WiFi marketing is the practice of using your venue's guest network as a first-party data channel. Instead of handing out a password and letting guests connect anonymously, a captive portal greets them with a short value exchange: free WiFi in return for a name, an email address, and explicit permission to stay in touch.

The result is the one marketing asset no platform can take away from you. Delivery apps own the ordering relationship. Social networks meter access to the audience you built. A WiFi marketing list belongs to your business, grows with your foot traffic, and consists entirely of people who have physically walked through your door.

The software layer on top, the WiFi marketing platform, is what makes the list useful: it attaches visit behavior to every contact, segments guests automatically, and runs the follow-up campaigns that turn a single visit into a habit.

How the Data Capture Loop Works

Four steps, configured once, running every service.

1. A guest joins your WiFi

Instead of a password on a chalkboard, the guest lands on a branded captive portal. It loads on their phone the moment they pick your network.

2. The portal captures identity

First name, email address, and a separate, unticked marketing checkbox. Two fields and one clear value exchange: free WiFi for a way to reach you again.

3. Behavior attaches to the record

Every return visit, dwell time, and time of day is logged against the contact automatically. Your list sorts itself into regulars, lapsed guests, and first-timers.

4. Automation brings guests back

Welcome emails, review requests, win-back campaigns, and quiet-hour offers fire on triggers you configure once. The loop runs every day you are open.

Email and Review Automation, Built In

Data that never triggers a message is a spreadsheet, not a strategy. VoqadoWiFi ships the activation layer alongside the capture layer.

Email automation

A review request a few hours after a visit, birthday and come back notes, and manual campaigns to the segments that matter. Guest email switches on venue by venue as it goes live, and campaigns are still rolling out. Consent is captured and logged at the portal.

Google Review automation

A review request goes out automatically after a visit once guest email is live at your venue, and every guest gets the same public ask. That keeps your profile growing and keeps you inside Google review policy. Feedback forms exist for detail, not for filtering.

Returning guest recognition

On every plan, a guest who comes back sees a welcome back message instead of the same form again, without re-recording consent.

A note on review compliance: Google prohibits review gating, the practice of only asking happy customers for a public review. VoqadoWiFi asks every guest equally. Read why in our guide to review gating and Google policy.

Hardware

Deep Support for TP-Link Omada and Ubiquiti UniFi

We support two access point ecosystems and go deep on both rather than shallow on thirty. If your venue runs Omada or UniFi, VoqadoWiFi connects to your existing controller and the external portal is live the same afternoon. If it runs something else, we will tell you honestly that another platform fits better.

WiFi Marketing by Venue Type

Pricing

You Can See the Price Before You Talk to Anyone

Much of the WiFi marketing market hides pricing behind a sales call. We publish every tier: Starter is free forever for one location and 500 logins a month, Growth is $49/mo for 3 locations and 5,000 logins, and Enterprise is quoted for larger footprints. Pricing is per account, not per venue, so your bill steps instead of climbing with every location you open.

  • No sales call required to see a number
  • Free tier, not a trial that expires
  • Per-account pricing that covers 3 locations on Growth
See full pricing
Comparing platforms?

See How VoqadoWiFi Stacks Up

We keep our comparison pages factual, including the places where a competitor is the better choice. Start with the market overview, or go head to head.

WiFi Marketing, FAQs

A WiFi marketing platform turns a venue's guest WiFi into a customer acquisition and retention channel. When guests connect, a branded captive portal captures their name, email, and marketing consent. The platform then attaches visit behavior to each contact and runs follow up such as Google review requests and win-back emails. VoqadoWiFi does this on TP-Link Omada and Ubiquiti UniFi hardware, with guest email switched on venue by venue as it goes live.

Usually not. If your venue already runs TP-Link Omada or Ubiquiti UniFi access points, VoqadoWiFi connects to your existing controller and the setup is a configuration exercise, not an installation project. If you run consumer-grade gear, a single business access point from either line is a modest one-time purchase. If your estate runs Cisco Meraki, Aruba, Ruckus, or another vendor, VoqadoWiFi cannot connect to it today and a broader-coverage platform will fit better.

VoqadoWiFi publishes every tier. Starter is free forever for one location and 500 logins a month. Growth is $49/mo and covers 3 locations, 5,000 logins, email campaigns and review automation. Returning guest recognition with a welcome back message is on every plan. Enterprise is quoted for larger footprints. Many competing platforms do not publish pricing at all, so budget for a sales call before you can compare them. Our guest WiFi marketing cost guide breaks down the wider market.

Yes, when it is done with explicit consent. On VoqadoWiFi, accepting the WiFi terms is never treated as marketing consent: guests get online either way, and marketing only goes to guests who ticked an unticked box. Each consent is timestamped and logged, and the guest list can be exported. This is general information, not legal advice.

Not if it is compliant. Google's policy prohibits review gating, which means discouraging negative reviews or only asking happy customers for a public review. Once guest email is live at a venue, VoqadoWiFi sends the same public review ask to every guest and never filters who gets asked based on sentiment. Some WiFi marketing platforms advertise review filtering as a feature; using one can put your profile at risk of review removal or suspension.

Turn the connection into a contact

Start on the free plan and capture guest emails on the access points you already run.

Free forever plan. No credit card and no sales call.

Your Guests Are Already Connecting

The only question is whether the moment of connection produces anything you can use. Starter is free forever on one location. No card, no sales call.

Works with TP-Link Omada and Ubiquiti UniFi

Start Free, No Card Needed

Free forever plan available. Cancel anytime.