Choose with confidence / Note 38
Request evidence from a WiFi provider
A concise evidence request for turning marketing claims into things your team can evaluate.
Start with the decision.
A confident buying decision needs more than a list of logos. Ask for evidence that is relevant to your deployment and distinguish a customer reference from a fictional demonstration. Respect the privacy and permissions of the provider’s customers.
Three moves to make.
Prioritize the claims
Choose the claims that would change your decision: compatibility, support, reporting or the guest journey. Do not request an entire private customer database.
Specify useful evidence
Ask for a documented configuration, a live task demonstration or an authorized reference with a comparable setup. Explain why that evidence matters to your venue.
Record the limits
Note what the evidence establishes and what remains untested. A successful demonstration in another environment does not prove your own installation will work unchanged.
What it could look like.
Request template: “We operate [environment] and need [task]. Please show the supported setup requirements and demonstrate the task. If a customer reference is available with permission, a similar venue would be most relevant.”
Make the idea concrete.
Use these five prompts with your team. The downloadable text worksheet includes the prompts, practical steps and review check. Save it, edit it or print it.
- Claim to verifyRecord your decision and the evidence behind it.
- Why it mattersRecord your decision and the evidence behind it.
- Requested evidenceRecord your decision and the evidence behind it.
- Evidence receivedRecord your decision and the evidence behind it.
- Remaining uncertaintyRecord your decision and the evidence behind it.
The final check.
Use the same request with shortlisted providers so the comparison is fair and repeatable.
Do not count a recognizable logo as proof of an active customer relationship unless the context supports it.
What if a provider cannot share a customer reference?
Evaluate the available documentation and demonstration honestly. Lack of a reference does not justify inventing one or treating unrelated reviews as substitutes.
Meet your next connection.
See the guest journey in the interactive demo or prepare a setup plan for your venue. For current features and allowances, review the pricing page.